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Innovation and KPIs - What gets measured, gets done

12th Sep | 10am BST | 30 mins (incl. Q&A)

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What will be covered in the webinar:

We are often drawn to the creative side of the process, thinking of new and unusual ways to generate ideas. We stop to think about the ‘why’ and ‘how’ those ideas could be implemented. However,

  • how often do we really evaluate our process?
  • assess if we are achieving our goals and
  • demonstrate how important those innovations are to the business? 

Join us for a 30-minute discussion, in partnership with IdeasUK, around how to use KPIs and the benefits they can bring to your innovation programme once you start implementing them. 

Who should attend? 
Innovation champions, marketing, communication, product or process managers.


Grant Vernon

Senior Trainer, Innovation Academy

Grant Vernon

Grant is a senior trainer with almost two decades of experience in innovation, leadership, finance and management competencies. Grant's focus is on cultivating a broad culture change to strengthen innovation capability through a blend of top-down strategic alignment and bottom-up energy and creativity.

Emma Cowan

Innovation Consultant

Emma has 12-years’ experience working in Innovation and idea management, identifying disruptive technologies, leading innovation transformation in a large organisation whilst advising and guiding idea submitters and entrepreneurs. She has expertise in modernising corporate innovation functions to best meet new emerging challenges, incubating internal projects and championing the best external ideas to ‘market launch’ by managing ideas and projects through a recognised and accredited workflow. Emma has a keen interest in new and emerging technology and how it fits into our future, working and presenting along-side futurologists to help others imagine the possibilities when engaging in innovation and idea generation.

Zenna Cox

Operations Director, IdeasUK

Zenna Cox

Zena has been involved with ideasUK for the last six years, joining as a member when launching the idea scheme for MSD, the UK operation of a multinational pharmaceutical company. Before coming to the world of innovation, her background was based within the commercial sector of pharmaceuticals with extensive management experience, plus experience in change management, sigma project management and communications. Zena has a particular interest in how ideas management can be used to really engage employees, gaining business advantage as a result.